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Introduction to Social Bookmarking

Social bookmarking sites generally (such as web sites) is done by human
organize their content using tags. Social beings, who understand the content of the
bookmarking sites are an increasingly resource, as opposed to software which
popular way to locate, classify, rank, algorithmically attempts to determine the
and share Internet resources through the meaning of a resource. This provides for
practice of tagging and inferences drawn semantically classified tags, which are
from grouping and analysis of tags. hard to find with contemporary search
History engines.
The concept of shared online bookmarking Additionally, as people bookmark
dates back to April 1996 with the launch resources that they find useful,
of Within the next three years online resources that are of more use are
bookmark services became competitive, bookmarked by more users. Thus, such a
with venture-backed companies like system will "rank" a resource based on
Backflip, Blink, Clip2, Hotlinks, Quiver, its perceived utility. This is arguably a
and others entering the market. Lacking more useful metric for end users than
viable models for making money, most of other systems which rank resources based
this early generation of social on the number of external links pointing
bookmarking companies failed as the to it.
dot-com bubble burst. The contemporary Automatic Notification
concepts of social bookmarking and Since the classification and ranking of
tagging took root with the launch of the resources is a continuously evolving
web site oneview in 1999[1] and process, many social bookmarking services
del.icio.us, in September of 2003. allow users to subscribe to syndication
Functional Overview feeds (see RSS) based on tags, or
In a social bookmarking system, users collection of tag terms. This allows
store lists of Internet resources, which subscribers to become aware of new
they find useful. Often, these lists are resources for a given topic, as they are
publicly accessible, and other people noted, tagged, and classified by other
with similar interests can view the links users.
by category, tags, or even randomly. Some Disadvantages
social bookmarking systems allow for There are drawbacks to such tag-based
privacy on a per-bookmark basis. systems as well: no standard set of
They also categorize their resources by keywords (also known as controlled
the use of informally assigned, vocabulary), no standard for the
user-defined keywords or tags (see structure of such tags (e.g. singular vs.
folksonomy). Most social bookmarking plural, capitalization, etc.), mistagging
services allow users to search for due to spelling errors, tags that can
bookmarks which are associated with given have more than one meaning, unclear tags
"tags", and rank the resources by the due to synonym/antonym confusion, highly
number of users which have bookmarked unorthodox and "personalized" tag schemas
them. Many social bookmarking services from some users, and no mechanism for
also have implemented algorithms to draw users to indicate hierarchical
inferences from the tag keywords that are relationships between tags (e.g. a site
assigned to resources by examining the might be labeled as both cheese and
clustering of particular keywords, and cheddar, with no mechanism that might
the relation of keywords to one another. indicate that cheddar is a refinement or
Advantages sub-class of cheese).
This system has several advantages over The separate (but related) tagging and
traditional automated resource location social bookmarking services are, however,
and classification software, such as evolving rapidly, and these shortcomings
search engine spiders. All tag-based could possibly be addressed in the near
classification of Internet resources future.




www.ftxonline.com keyword stats [2008-05-01-2008-05-01]



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