| Worms and viruses can actually help you | | | | checked all their hardware and software. |
| market your services, and in particular | | | | Almost every new small business you |
| your IT audits. As soon as you hear | | | | approach will present you with a cleanup |
| about them in the news, you can expect | | | | opportunity. Most companies believe |
| that many of the small businesses you | | | | they are totally protected from viruses |
| work with will encounter problems with | | | | and security, but many are not. Through |
| them. | | | | IT audits you can find out how protected |
| Events like worms and viruses | | | | they are and how up-to-date their |
| unfortunately for companies quickly make | | | | security and virus protection really is. |
| companies aware of the importance of | | | | Data Back Up |
| power protection, orderly shutdowns and | | | | Often when you ask prospective clients |
| backup generators. Often the worm and | | | | about their data backup, they have no |
| virus cleanup issues and their effects | | | | idea what you are talking about, or they |
| on security are catastrophic. These are | | | | will simply tell you what they think you |
| the times when you can sell IT audits. | | | | want to hear. Most often, companies' |
| How To Market It Audits | | | | technology assets are not current unless |
| Marketing IT audits means putting | | | | they have a good tech provider or |
| together a fixed price package that you | | | | someone on staff that handles it. This |
| know you can offer to clients. Go in | | | | is another item to check when conducting |
| with an inventory checklist and talk to | | | | IT audits. |
| them about important security issues, | | | | IT audits are huge opportunities to |
| how they are protecting themselves | | | | identify client weaknesses. The point |
| against viruses, what their licenses are | | | | of the audit is to give you a chance to |
| and if everything is updated. Also talk | | | | put together an organized action plan |
| about their firewalls, how they keep | | | | and then get the client to hire you to |
| them current and the last time they | | | | execute it. |